We Turn Leaders in the Field into Leaders in Their Community
Military veterans bring valuable leadership, problem-solving, and resilience skills to the business world, making them well-equipped to become successful entrepreneurs. Their discipline, determination, and work ethic acquired during military service can help them navigate the challenges of starting a business and achieve their goals. With the right support and resources, military excellence can easily translate into civilian success through entrepreneurship
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Our Story
Battalion Brands was built by veterans, for veterans. After losing too many brothers to suicide and overdose, Marine veteran Kyle Conte saw the struggle of transition—no mission, no stability. He created a solution: a veteran-exclusive franchise system. Partnering with leaders, we have built a model that provides structure, mentorship, and a proven path to success. This isn’t just business, it’s about taking care of our own
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Our Mission
We turn veterans into business owners and leaders in their community. Battalion Brands offers a structured franchise system with training, financial education, and support. No handouts—just the tools, training, and brotherhood to build a new mission.
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Honoring Service, Elevating Roofs 
At V.C. Veterans Contracting, our strong national brand and dedication to hiring and supporting military veterans sets us apart. Clients trust us to deliver on our promises and support a worthy cause, making us a top choice for reliable services. By choosing us, clients are not only getting top-notch services, but also supporting a company that is making a difference in the lives of veterans nationwide.
Bring Your Vision to Life
It all starts with an idea. Perhaps you're looking to start a business, transform a hobby into something greater, or share a creative project with the world. Whatever your goal, how you present your story online can make a significant impact.
It all starts with an Idea!
BRAND INTRODUCTION ZONE
Roofr’s CRM and Instant Quote tool streamline quoting, material ordering, revenue reporting, and sales pipeline tracking. It generates fast quotes, converts them into material lists, tracks revenue in real-time, and manages leads—boosting efficiency and organization for daily roofing business operations. 
Instant QuoteRoofr CRM
Check Location Availability
Are you interested in coming on board with V.C.? Utilize this tool to check location availability and details. Whether you're looking to stay close to home or begin a new journey, this tool will provide all the necessary information. With just a few clicks, you can see which locations have openings and learn more about what each office has to offer. Don't miss out on this opportunity to join a dynamic and innovative team - check your location availability now!
Roofr Academy
It all starts with an Idea!
BRAND INTRODUCTION ZONE
HailTrace provides the most accurate and up-to-date hail, wind, hurricane, and tornado maps with detailed information about each event.
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Book an Appointment
Detail the process for booking appointments. Provide instructions on how clients can schedule appointments, ensuring a seamless experience.
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FAQ's
From Roadmap to Revenue!

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Upcoming Events
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Training Hub
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Meet the team
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Co-Founder - CEO
Kyle Conte
Kyle Conte, Founder and CEO of Battalion Brands and V.C. Veterans Contracting, leads with a vision to empower veterans through innovative franchising and top-quality roofing services. Passionate about operational excellence and veteran advocacy, he drives sustainable growth and community impact across both organizations.
Co-Founder - CEO
Kyle Conte
Kyle Conte, Founder and CEO of Battalion Brands and V.C. Veterans Contracting, leads with a vision to empower veterans through innovative franchising and top-quality roofing services. Passionate about operational excellence and veteran advocacy, he drives sustainable growth and community impact across both organizations.
Co-founder - COO
Phil Pratt
Phillip Pratt, COO of Battalion Brands and Veterans Contracting, LLC, leads operations and franchise growth, empowering veterans through tailored entrepreneurship programs and top-tier roofing services. Passionate about leadership and advocacy, he drives impactful, veteran-focused businesses with a commitment to excellence and community.
Co-founder - COO
Phil Pratt
Phillip Pratt, COO of Battalion Brands and Veterans Contracting, LLC, leads operations and franchise growth, empowering veterans through tailored entrepreneurship programs and top-tier roofing services. Passionate about leadership and advocacy, he drives impactful, veteran-focused businesses with a commitment to excellence and community.
Meet the team
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Co-founder - Mentor Whitco Roofing CEO
Grant B. Whitney
Grant, co-founder of Battalion Brands and founder and CEO of Whitco Roofing, Inc., brings deep expertise and vast network in commercial roofing to mentor franchisees. With a strong leadership background, Grant helps drive strategic vision and operational success across multiple roles at Battalion Brands.
Co-founder - Mentor Whitco Roofing CEO
Grant B. Whitney
Grant, co-founder of Battalion Brands and founder and CEO of Whitco Roofing, Inc., brings deep expertise and vast network in commercial roofing to mentor franchisees. With a strong leadership background, Grant helps drive strategic vision and operational success across multiple roles at Battalion Brands.
CSO
Andy Stofleth
Andy Stofleth joins Battalion Brands as Chief Strategy Officer, bringing extensive experience from SBP, where he served as Senior Director of Recovery Programs and Executive Director for the Caribbean and Bahamas. With a proven track record in disaster recovery and strategic planning, Andy excels in building resilient communities and innovative solutions.
CSO
Andy Stofleth
Andy Stofleth joins Battalion Brands as Chief Strategy Officer, bringing extensive experience from SBP, where he served as Senior Director of Recovery Programs and Executive Director for the Caribbean and Bahamas. With a proven track record in disaster recovery and strategic planning, Andy excels in building resilient communities and innovative solutions.
VC Support 
Meet The Team!
V.C. Veterans Contracting
Riley Foster
Director of Construction
VC/BB: Marketing
Megan Yazell
Marketing Director
Vendor Directory
This is your vendor directory for quick access to your main poc's from each company we work with.
SRS: Material
Matt Cheney
National Accounts Manager
Roofr: CRM
Nicole Lupton
Implementation Specialist
Meet the team
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USI Insurance
Drew West
Partner | Vice President | Property & Casualty at USI
Contractor Independence: Website/Google/Marketing
Emily Fritts
Senior Growth Strategist
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